Logo placement ABOVE or BELOW??

[ckramer]

How does one determine on performamce wear and jackets where the logo should be placed if there is a seam across the upper chest area? On some sizes it appears to be too low or too high and yet other sizes of the same article it appears to be just right. this is particularly a problem when it comes to men and the womens companion item. May look good under for the men, but on the smaller gals it is too low. Obviously size of logo would also make a difference as well. Does one always go above???? Trying to keep things somewhat simplified [yeah right ] so temporary help isn't totally lost. At the present time I have a mens style with accent stitching diagonal so logo placement isn't a problem, but the womens companion has the accent stitching accross the upper chest.
Would appreciate some advice on the "normal" placement if possible.